Monday, April 6, 2009

Sony expects 10-15% sales rise for PSP/PS3 this year


At least that's what John Koller, head of marketing for Sony Computer Entertainment of America, told VG247 earlier this week. "We had our largest sales year ever last year, and we'd look to go about 10-15 percent north of that this year," Koller said of the PSP, citing the upcoming software packs and software lineup as reason for his confidence. Continuing, Koller noted, "We also had our best sales year for PS3 last year and we'll look to go north of that by a similar percentage," again citing upcoming software bundles and lineup as driving the increased numbers.

So we put the numbers for Sony's PS3 in 2008 against those of the previous year and found it sold just like Koller said (as seen in the graph above), with PS3 sales increasing by 40 percent. In fact, we spoke with Jesse Divnich, director of analyst services at EEDAR, who said Koller's numbers are modest, with EEDAR company predicting a 25 percent increase in PlayStation 3 sales this year and a 16 percent increase for PSP sales. Even averaged together, that's still an over 20 percent increase predicted for this year. So, maybe 2008 was the year of the PS3 after all?

JoystiqSony expects 10-15% sales rise for PSP/PS3 this year originally appeared on Joystiq on Thu, 02 Apr 2009 18:20:00 EST. Please see our terms for use of feeds.

Monday, April 6, 2009

Sony expects 10-15% sales rise for PSP/PS3 this year


At least that's what John Koller, head of marketing for Sony Computer Entertainment of America, told VG247 earlier this week. "We had our largest sales year ever last year, and we'd look to go about 10-15 percent north of that this year," Koller said of the PSP, citing the upcoming software packs and software lineup as reason for his confidence. Continuing, Koller noted, "We also had our best sales year for PS3 last year and we'll look to go north of that by a similar percentage," again citing upcoming software bundles and lineup as driving the increased numbers.

So we put the numbers for Sony's PS3 in 2008 against those of the previous year and found it sold just like Koller said (as seen in the graph above), with PS3 sales increasing by 40 percent. In fact, we spoke with Jesse Divnich, director of analyst services at EEDAR, who said Koller's numbers are modest, with EEDAR company predicting a 25 percent increase in PlayStation 3 sales this year and a 16 percent increase for PSP sales. Even averaged together, that's still an over 20 percent increase predicted for this year. So, maybe 2008 was the year of the PS3 after all?

JoystiqSony expects 10-15% sales rise for PSP/PS3 this year originally appeared on Joystiq on Thu, 02 Apr 2009 18:20:00 EST. Please see our terms for use of feeds.