Thursday, June 5, 2008

This is Advertising: Top 10 worst PlayStation ads

Filed under: Fan Stuff


Over the past few years, Sony's controversial attempts at viral marketing for the PlayStation brand were not well-received by the general public. The company had been criticized on numerous occasions for various failed ad campaigns. Campaigns which didn't just fail to hit their target markets, but more importantly had an adverse effect leaving many people angry, rebellious, or just plain dumbfounded. A good example of one of these wrongfully done ads is the recent image of a naked man and his literal eleventh finger promoting the PlayStation 3. Just take a look at the universal heat this drew in.

This recent controversy rekindled the memory of all the horrible ads that have appeared in promotion for both the PS3 and the PlayStation Portable. But, it hasn't always been this bad. The general consensus on PlayStation One and PlayStation 2 ads were favorable; however, as 2006 rolled in with the PSP already under fire and the PS3 on the way, a new direction was emerging for the corporate giant. Was there such a need to be edgy Sony? You were doing so well.

We had thought the era of Sony's marketing fumbles had ended, but apparently it hasn't. So in honor of the embarrassing and often painful ad campaigns over the past few years, we present this look into the top ten worst PlayStation brand ads ever. We're sure Sony won't be too happy about us digging up old skeletons, but this is history and an interesting one at that. It's also one that's hard to forget. And besides, early next month we'll have a top ten best PlayStation ads list up just so we're not being lopsided here. So get clicking, and see what NSFW atrocities we've compiled.
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Thursday, June 5, 2008

This is Advertising: Top 10 worst PlayStation ads

Filed under: Fan Stuff


Over the past few years, Sony's controversial attempts at viral marketing for the PlayStation brand were not well-received by the general public. The company had been criticized on numerous occasions for various failed ad campaigns. Campaigns which didn't just fail to hit their target markets, but more importantly had an adverse effect leaving many people angry, rebellious, or just plain dumbfounded. A good example of one of these wrongfully done ads is the recent image of a naked man and his literal eleventh finger promoting the PlayStation 3. Just take a look at the universal heat this drew in.

This recent controversy rekindled the memory of all the horrible ads that have appeared in promotion for both the PS3 and the PlayStation Portable. But, it hasn't always been this bad. The general consensus on PlayStation One and PlayStation 2 ads were favorable; however, as 2006 rolled in with the PSP already under fire and the PS3 on the way, a new direction was emerging for the corporate giant. Was there such a need to be edgy Sony? You were doing so well.

We had thought the era of Sony's marketing fumbles had ended, but apparently it hasn't. So in honor of the embarrassing and often painful ad campaigns over the past few years, we present this look into the top ten worst PlayStation brand ads ever. We're sure Sony won't be too happy about us digging up old skeletons, but this is history and an interesting one at that. It's also one that's hard to forget. And besides, early next month we'll have a top ten best PlayStation ads list up just so we're not being lopsided here. So get clicking, and see what NSFW atrocities we've compiled.
Posted by at